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BOOK REVIEW She Marketing: The Science of Marketing to Women

B&T - 5 September, 2008


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Ads harm women’s careers: poll

NZ Herald - Hawkes Bay Today Thursday 7th August 2008
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Ads miss mark for women

 Bay of Plenty Times -Thursday7th August 2008  

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Marketers miss the mark with women

Ashburton Guardian – Thursday 7th August 2008


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Where did all the kids go?

NZ Marketing - September 2008


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Women find ad portrayals career limiting in online survey

New Zealand Herald – Thursday 7th August 2008


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Women not keen on ads

Otago Daily Times – Saturday 9th August 2008


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Women unhappy with the way ads use them: survey

Manawatu Standard – Thursday 7th August 2008


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Sexualising girls lifts glass ceiling

Herald Sun - July 01, 2008


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Shevesdrop reveals womens secrets

Adnews - Work Life - 2 November 2007


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what do women want - to shop

The Dominion Post - 9 January 2008


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The Gender Agenda

Lia Timson - Fast Thinking, Summer 05/06


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Networking events bag the goodies

Martha McKenzie-Minifle - The New Zealand Herald, Thursday 22nd June 2006


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Investment and Technology

Basic Instructions on how to approach, attract and hold onto women


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The Millionaires Club

New Woman, July 2006


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NZ Marketing

Marketing to Women, August 2006


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Her Business

Marketing to Women, August 2006


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Splashing Across the Tasman

B&T, NZ Roundup, By Sally Robertson


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Researching Women - a Fresh Approach

DLB - the magazine of the Marketing Association NZ, Sept/Oct 06


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